
Three hours. Two incredible speakers. One cow. Nearly 350 people. And far too many leadership takeaways to count.
The 2026 RED Conference brought together close to 350 members of our business community for a morning focused on something every organization needs: strong, intentional leadership.
And yes, there really was a cow.
From the moment attendees arrived, the energy was high. We gathered inside the incredible Frisco ISD Visual and Performing Arts Center, served Chick-fil-A for breakfast (yes, we had the new Chicken and Waffles), and couldn’t have asked for a better setting. The facility itself is impressive, but what made the experience even better was the Frisco ISD team behind it. Their staff worked incredibly hard alongside our Frisco Chamber team to ensure every detail was taken care of and our guests felt welcome.
It was especially fitting that our first speaker, Pete Hazzard, helped envision the very facility where we were gathered.

The mission of the Frisco Chamber of Commerce is to protect and promote commerce through advocacy, resources, and connections.
The Frisco Chamber of Commerce offers sponsorship opportunities, which allows your company to market your business and gain publicity and brand recognition, reach local business and community leaders while aligning your business with the Frisco Chamber. Through key events throughout the year, we introduce, recognize and connect you with like-minded companies and individuals committed to quality growth and expansion in our area.
Many of Frisco’s key business, city and community leaders attend and participate in these events. We invite you to join them and take advantage of the opportunities to partner with us as a sponsor of these engagements. Sponsorships provide an excellent sales and marketing opportunity to highlight your business by increasing visibility of your products and/or services and by increasing your exposure to and knowledge of local decision-makers.
If you have questions or would like to discuss how to partner with the Frisco Chamber of Commerce as a sponsor, please contact Brian Davis, Director of Membership for more information, or to receive a copy of our