
Three hours. Two incredible speakers. One cow. Nearly 350 people. And far too many leadership takeaways to count.
The 2026 RED Conference brought together close to 350 members of our business community for a morning focused on something every organization needs: strong, intentional leadership.
And yes, there really was a cow.
From the moment attendees arrived, the energy was high. We gathered inside the incredible Frisco ISD Visual and Performing Arts Center, served Chick-fil-A for breakfast (yes, we had the new Chicken and Waffles), and couldn’t have asked for a better setting. The facility itself is impressive, but what made the experience even better was the Frisco ISD team behind it. Their staff worked incredibly hard alongside our Frisco Chamber team to ensure every detail was taken care of and our guests felt welcome.
It was especially fitting that our first speaker, Pete Hazzard, helped envision the very facility where we were gathered.

The mission of the Frisco Chamber of Commerce is to protect and promote commerce through advocacy, resources, and connections.

2026 Chair of the Board
The most successful communities are not built by chance; they are built through vision, collaboration, and a shared commitment to what comes next. Frisco continues to distinguish itself because its leaders, businesses, and organizations are willing to think forward, invest boldly, and work together toward a common purpose.
As the Frisco Chamber of Commerce enters an exciting new chapter, we are doing so with intention. The announcement of our expanded, member-focused space reflects more than a physical move—it represents our commitment to serving today’s businesses while preparing for the needs of tomorrow. This space is designed to foster connection, innovation, education, and collaboration, ensuring the Chamber remains a dynamic hub for Frisco’s business community.
Equally important is the work guided by our new strategic pillars. These priorities sharpen our focus on strengthening the business ecosystem, developing talent and workforce, advancing community vision, and delivering a world-class Chamber experience. Together, they provide a clear roadmap for how we support businesses at every stage—whether they are growing, scaling, or reinvesting in our community.
Having served on the Frisco Chamber Board of Directors for several years, I continue to be inspired by the dedication of this Board, our Chamber leadership, and the members who make this organization thrive. The Chamber’s momentum is a direct result of engaged members, thoughtful governance, and a staff team that consistently delivers value with purpose.
It is an honor to serve as your 2026 Board Chair. I am confident that the year ahead will be defined by progress, partnership, and opportunity. Together, we will continue to connect leaders, grow businesses, lead with vision, and give back in ways that strengthen Frisco for generations to come.
The Frisco Chamber is, and will remain, your partner in what’s next.
Ryan Gebhart
SVP, President
Baylor Scott & White Health